For: Southern Nevada Conservancy
Services: Graphic Design
Southern Nevada Conservancy is exploring adding an additional public lands site for their interpretive services, and it will need its own branding for gift shop operations. Sloan Canyon National Conservation Area is known for its petroglyphs and abundance of Chuckwallas, so these were necessary elements of the logo. For consistency with the other SNC site brands, the logo needed to be square, feature the landscape, and use the shared color palette.